WWE reportedly planning an eventual Babyface turn for Roman rule

WWE has booked Roman Reigns as an unbeatable heel champion for over two years, but the ultimate goal of his unprecedented reign is to transform “The Head of the Table” into a fan favorite.

According to a report from WrestlingNews.co, Reigns is expected to hold onto the Undisputed WWE Universal Championship through 2023 en route to an eventual baby-face turn: “WrestlingNews.co was told by someone familiar with the creative process that nothing has changed. and that there are still no plans for him to lose the title this year.” The site added: “When Reigns took a chop in 2020, at the time he was supposed to be the champion when he eventually wrestled The Rock and Vince McMahon wanted Reigns to keep the title and the idea was, and still is. , for Reigns to become a top baby face.”

WWE’s ultimate goal is to establish Reigns as one of the biggest stars in the company’s history and “raise him to the level of someone like Hulk Hogan and Bruno Sammartino.” Since taking a heel in late 2020, Reigns has had the best run of his career, and ironically it was Reigns who moved to the dark side that elevated him to his current position as the clear No. 1 star of pro wrestling and perhaps the most respected and valued.

MORE FROM FORBESTony Khan Talks AEW All Out, CM Punk, ROH, More

As was the case with many big names in the past, Reigns desperately needed a successful stint as an antagonist to truly be considered a legendary star. The ultimate goal – and a necessity – of many greats of all time has been to make them hate before they could be loved, and in the case of Reigns, this has worked out as well as anyone in WWE could ever hope for.

The Wrestling Observer Newsletter Dave Meltzer (h/t Wrestling News) echoed the report from WrestlingNews.co. According to Meltzer, there was a very simple explanation as to why Reigns hadn’t dropped the Undisputed title to Drew McIntyre at this month’s pay-per-view at Clash at the Castle in Wales, despite the fact that the hometown hero crowd that pop McIntyre undoubtedly would have received. he ended Reigns’ historic reign of more than two years: WWE wants to make Reigns a “legend to this generation” and doesn’t want to end his reign for a single moment.

Reigns’ push remains on the same path, even as Triple H takes control of the WWE creative team following the departure of Vince McMahon. Once one of the most hated babyfaces in WWE history, Reigns has established himself as a megastar during his memorable run at champ, and he’s pretty much in a league of his own as WWE’s undisputed top star. The enormous pressure has been great for Reigns, but it has also created a problem for WWE.

The company has failed to establish babyfaces anywhere near Reigns’ level in terms of overall performance, popularity and credibility as WWE’s sole world champion. With WWE deciding earlier this year to unite the top two titles at WrestleMania 38, there’s been more pressure than ever on Reigns to perform as the most marketable and recognizable star, even though he’s transitioned into a part-time role.

WWE Raw viewership has just hit a two-year high, and while Reigns appears less frequently on WWE programming than ever before, the momentum WWE gained from its Triple H led booking and Reigns topping the company give little reason to take the title from Reigns anytime. However, there shouldn’t be any rush to make him babyface either.

In recent weeks, WWE has added a few new wrinkles to Reigns’ storyline as the top star in The Bloodline, thanks to the inclusion of Sami Zayn and the appeal of The Usos’ younger brother, Solo Sikoa. WWE could easily extend this angle well into 2023, after which a potential blockbuster match between Reigns and The Rock could headline WrestleMania 39 at SoFi Stadium.

From there – whether Reigns loses the title or not – WWE could book the demise of Reigns and The Bloodline and do so in a way that ultimately leads to Reigns becoming a babyface again. Especially now that Reigns is taking on a part-time role and big stars like John Cena, Triple H and so many other legends are more appreciated and appreciated the further away from being a full-time star, Reigns is on the ideal trajectory to be seen as the respected legend WWE wants him to be.

And at a time when WWE’s “special attraction” resource has gone pretty dry, Reigns finally embracing the fans after a long run as a heel is the best possible path for him at this stage of his career.